Earth Day and What We Do To Reduce Our Impact
Happy Earth Day to all.
We hope that wherever you are, you’re able to get outside today and enjoy our incredible planet and the sounds and sight nature has to offer us. Here at Bayrli, we’re not only celebrating the first spring flowers, but also the fact that we’re officially Climate Neutral Certified yet again, for the second year in a row.
The reality is that even after facing an unprecedented global pandemic, a global supply chain crisis, and more FaceTime than face time, climate change is still the single biggest threat to humanity.
But we have the tools to stop it.
The process to become Climate Neutral Certified is a months-long effort to measure, offset, and reduce our carbon footprint. At Bayrli, we measure our impact every single month to ensure you act as we say. These are actions that all brands - and individuals - can and should take now to “flatten the curve” of carbon emissions.
Sustainability and the environment have been part of our DNA since day one, and today we’re thrilled that we’re able to join hundreds of Climate Neutral Certified brands in taking meaningful action for the climate. We also welcome so many new brands who have certified for the very first time.
Why now?
It’s no secret that 2021 was a challenging year for business and for consumers. In the face of unexpected obstacles, radical pivots, and devising new ways of working, we’ve learned that we are able to face up to big challenges as individuals, a team, and a society. Globally, we emit almost 60 billion tonnes of greenhouse gasses every year. These are the emissions that cause climate change, and every single industry contributes to this.
If we don’t take responsibility for this problem now, then there’s no way we’ll hit the 2050 goals every single global scientific measurement panel tells us we need to achieve. These are make-or-break goals. Reach them, and we avoid the devastating effects of climate change. Miss them, and life on Earth will change for billions of people – forever. Our children must be considered and protected.
We’re acting now because scientifically-vetted solutions to climate change exist, and they are accessible to brands like ours. At Bayrli we see this as our fundamental responsibility and moral obligation to offset everything for which we are responsible.
How did we get here?
We are connecting the dots by doing our share to eliminate carbon emissions. We worked with Climate Neutral as we again measured and offset last year's carbon emissions, and identified ways to reduce future emissions. This process took a significant amount of time and resources from our team, but ultimately it’s a reasonable cost compared to the thread of climate change.
What does it mean to be Climate Neutral Certified?
Every single Bayrli product bears the Climate Neutral Certified label. We are immensely proud of this. Climate Neutral is a nonprofit committed to solving climate change by making carbon neutrality simple and accessible. The label is shorthand for the process outlined above. Austin Whitman, CEO of Climate Neutral says, “Consumers hold massive power to shape the economy, and their power is exerted through the actions of the brands they support. With our climate label, we’re helping consumers find the brands that are willing to invest immediately in climate solutions.”
The hundreds of brands certifying this year all go through the same process to measure, offset, and reduce their emissions. Together, Climate Neutral Certified companies are working to eliminate more than 1,000,000 tonnes of carbon emissions - and we’re just getting started! These companies offer products and services across a wide range of industries, from apparel to media. Next time you’re considering a new product, keep an eye out for the Climate Neutral Certified label! To learn more about Climate Neutral and other brands committed to climate action, visit climateneutral.org.
